Architecture & Design // 5 min Read

Get Smart

Written by Courtney Hampson

Apr 12, 2018

The HGTV Smart Homes are in a league of their own. The homes are cleverly constructed with advanced technology, gadgets, and smart solutions to enhance entertaining and everyday living. The 2018 home at Palmetto Bluff is the 11th in the Smart Home series and the designer, architect, and builder carefully planned every detail of the custom construction to ensure high innovation and efficiency to attract a tech-savvy homeowner.

Designed by Greenville, South Carolina-based Markalunas Architecture Group and built by Bluffton-based Shoreline Construction, HGTV’s Smart Home 2018 is a Southern coastal sanctuary. True to its setting in Moreland Village, you’ll find that interior designer Tiffany Brooks makes generous nods to the outdoors and the Palmetto Bluff lifestyle in her design.

And, it can be yours. You’ll have a little competition though: the HGTV Smart Home 2017 had 87 million entries. But, if you are feeling lucky, here are the details.

The HGTV Smart Home Giveaway 2018

In addition to the residence and all its furnishings, the winner will receive a 2018 Mercedes-Benz GLC 350e Plug-In Hybrid and a $100,000 cash prize provided by national mortgage lender Quicken Loans®.

When does the HGTV Smart Home 2018 sweepstakes run and how can I enter?

The HGTV Smart Home 2018 sweepstakes opens for entries on Tuesday, April 17, 2018, and runs through Thursday, June 7, 2018. Eligible viewers can enter twice per day at Full rules are available at

Features of the HGTV Smart Home 2018

  • Elevated Southern style that sets the pace for living the Lowcountry lifestyle
  • Three bedrooms and three and a half baths with approximately 2,850 square feet
  • Smart technology and energy-efficient materials throughout that blend with traditional Southern architecture
  • Open-concept kitchen with custom storage solutions
  • Spacious master suite with vaulted ceilings, diagonal shiplap, and abundant natural light in the bedroom, a full walk-in closet, and a spa-like bathroom that includes smart mirrors, a concealed coffee pot in the vanity, and a waterproof shower television
  • Hidden virtual reality room with a gaming system and VR headset
  • Luxurious screened porch with a dining area, a drink table, lush greenery, and a concealable television
  • Backyard features a four-seat fire pit and grilling area, bringing sanctuary and relaxation for the perfect smart getaway home


HGTV Smart Home 2018 features a beautiful open-concept kitchen full of unique storage solutions. The mix of materials used—butcher block and quartz countertops, stainless steel appliances, brick backsplashes, glass cabinet fronts—results in a space that feels both rustic and modern at the same time, while the soft blue cabinets serve as a focal point and pop of color for the eye.

Master Bedroom:

The master bedroom in HGTV Smart Home 2018 utilizes custom design to create a unique take on modern Lowcountry style. With oversized windows and four skylights providing abundant natural light, elements like the diagonally oriented shiplap and floral drapes stand out against pure white walls while highlighting the room’s dramatic vaulted ceilings.

Flex Space:

In a nod to both smart technology and smart design, HGTV Smart Home 2018 features a second-floor flex space that can be used as a craft area, a library, or even a home office, complete with a window bench and plenty of storage. The bookcase opens up to reveal a hidden gaming and virtual reality room with built-in lights that pulse and change color according to the music.

Host and Designer, Tiffany Brooks

Tiffany, a wife and working mom, is the owner of a residential design firm and winner of HGTV Star season 8.

Design Notes from Tiffany Brooks

What is the design aesthetic you chose for this house?

“‘New Lowcountry Lake House,’ which is a term I made up! I wanted to take classic elements from what is so familiar out there and put a new spin on them. For example, you’ll see a ton of different takes on the paneling, which is normally shiplap. Instead, I used wood textures and diagonal paneling. I used modern lines in furniture, but I wanted to keep the same traditional/casual-feeling fabrics in the pieces.”

In keeping with the vision for Palmetto Bluff, how did you work to blend the indoors and outdoors in this home?

“Porch design and views were definitely a big consideration. A lot of time was spent making the screened porch as fashionable and thoughtful as the rest of the home. I also carefully selected window treatments and coverings that enhanced, rather than obstructed, the views of the surrounding grounds. The plants were also a part of the design story—the living greenery we used is really a tribute to the beauty of Palmetto Bluff. Casual fabrics were another piece, as I picked them carefully to make sure they gave a nod to the outdoors.”

Photography provided by HGTV

Photos © 2018 Scripps Networks, LLC. Used with permission; all rights reserved